Facebook launches new features to crush Zoom
Facebook launches several new features on Messenger and Facebook Live. Thanks to these additions, the social network hopes to be able to establish itself more in the field of video conferencing services, facing the tenor’s Zoom and Google Meet.
Facebook is continuing its efforts to establish itself as a prominent place in the field of video conferencing applications. And for good reason, since the confinement and the massive use of teleworking, frequentation of services like Zoom, Google Meet or Microsoft Teams has never been greater.
To give you an idea, Zoom has gone from 10 million daily meetings in December 2019 to 300 million in April 2020. As for Microsoft Teams, the service of the American giant also recorded a record increase in its attendance of 75% in April 2020, reaching in the end 75 million daily users.
Despite the fact that the French have been deconfined for a few months, the health situation is still alarming in some countries, such as the United States or India. In fact, teleworking is still the majority. Faced with this windfall of potential customers, it is impossible for Facebook to be left behind by Zoom or Google Meet.
More options for administrators
This is why the social network recently announced the integration of new features on Facebook Messenger Rooms and Facebook Live, of which here is the exhaustive list:
“Group video calls” can be launched directly from Facebook or Messenger. The users who initiated the session will be able to invite participants who do not have a Facebook account
The administrators of the videoconferences will have the possibility of locking the session, to avoid among others the phenomenon of Zoom Bombing.
It will be possible to determine the status of the videoconference (public, private, between friends, etc.), its conditions of access, and the persons authorized to access it.
Maximum number of participants now set at 50 people
These few additions will be rolled out gradually in all regions of the world. Their arrival in France should not be too late. Either way, Facebook’s ads have thrilled some competitors. This was for example the case of Zoom, which saw its shares fall by 5% after the statements of the social network.
As a reminder, Facebook Messenger recently integrated an AI to detect fake accounts and scams. The social network is also putting a high point in improving the security of its services.