Ultimate Fighting Championship, or UFC, is the largest promotion in the annals of Mixed Martial Artists. Numerous well-known combatants participate in the promotion featuring high-quality matches.Â
Biggest Earning PPV Events in UFC [year]
UFC Pay-per-view events are viewed all over the world, generating enormous revenue. Here is the comprehensive detail regarding the top 10 highest UFC PPV buys of all time [year].
1) Nurmagomedov vs McGregor – 2,400,000 PPVs Sold
Without any doubt, the Nurmagomedov vs. McGregor was the highest buy pay-per-view (PPV) event due to its record-breaking PPV sales of 2,400,000. Conor McGregor and Khabib Nurmagomedov, two MMA superstars, fought for the lightweight championship in the main event bout, with Nurmagomedov prevailing. The PPV sales generated aggregate revenue of $180 million.
2) Poirier vs McGregor – 1,600,000 PPVs Sold
A rematch between Poirier and McGregor occurred at UFC 257 in 2021 during the Corona Pandemic. Thus, it achieved another record for PPV sales with 1,600,000 units, generating $120 million in revenue. McGregor suffered another loss and was denied the opportunity to capture the UFC Lightweight championship. Nonetheless, earned the second-most revenue from his PPV contests to date.
3) Diaz vs. McGregor – 1,600,000 PPVs Sold
McGregor’s rematch with Nate Diaz also made the list, so it’s not too surprising to see him on it again. In 2016, both MMA superstars met each other again at UFC 202. They emphasized the Welterweight championship fight with McGregor in the lead as the primary event. The total revenue generated is $90 million, with 1,600,000 PPVs sold for the primary event.
4) Poirier vs McGregor – 1,504,737 PPVs Sold
Dustin Poirier and Conor McGregor met for the third time in 2021 at UFC 264, which marked the third meeting between the two competitors. It was another high-grossing fight, as the event generated $95 million in revenue. The total number of PPV purchases for the main event, in which Poirier gained the Lightweight championship, was 1,504,737.
5) McGregor vs Cerrone – 1,353,429 PPVs Sold
In UFC 246, which took place in 2020, McGregor faces Donald Cerrone, also known as Cowboy, for the title of UFC welterweight world champion. The fight was scheduled to be the main event, and 1,353,429 PPVs were sold, generating $80 million in revenue, but the pandemic prevented spectators from attending arenas to witness it live.
6) McGregor vs. Diaz – 1,317,000 PPVs Sold
The Diaz vs. McGregor match ranks sixth, with 1,317,000 PPVs sold for the main event. McGregor is undoubtedly the richest fighter in the UFC, as his fight against Nate Diaz at UFC 196 grossed $77 million. It was one of the most memorable fights in McGregor’s career and UFC history, as he confronted defeat and lost the opportunity to capture the Welterweight title.
7) Lesnar vs. Mir – 1,300,000 PPVs Sold
Having sold 1,300,000 pay-per-views in his fight against Frank Mir, Broke Lesnar became one of the largest names in business as he continued participating in high-grossing UFC events throughout his career. Both competitors faced off in the main event of UFC 100’s Heavyweight championship bout, which Lesnar went on to win. Lesnar competes in the most prestigious wrestling promotion, WWE, and is among the highest-paid competitors.
8) Alvarez vs McGregor – 1,300,000 PPVs Sold
Conor McGregor has participated in numerous major pay-per-view bouts. UFC 205, which took place in 2016, set a new benchmark for the most PPV purchases in the organization’s history. One million three hundred thousand people viewed the event live online, generating $83 million in revenue for the primary event.
9) Usman vs Masvidal – 1,300,000 PPVs Sold
Kamaru Usman has confronted Jorge Masvidal in another significant match in the annals of the promotion. Both combatants competed for the Welterweight championship in the main event of UFC 251, which occurred in 2020. Usman vs. Masvidal featured an excellent website about supporters’ affection for MMA and UFC. The fight generated 1,300,000 in PPV sales. In addition, these transactions generated $90 million in revenue.
10) Aldo vs. McGregor – 1,200,000 PPVs Sold
With 1,200,000 PPV purchases, the fight between Jose Aldo and Conor McGregor ranks tenth. UFC 194’s main event featured a Featherweight Championship bout between the two combatants. In 2015, the event was broadcast live around the globe, and McGregor emerged victorious. The PPV transactions generated a total of $80 million in revenue.
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