13 Best Shampoos for Colored Hair 2025

Regular shampoos can strip dye, leaving strands dull and brittle, but the best shampoos for colored hair cleanse gently while locking in color and moisture. This guide highlights organic and professional options to keep your dyed hair fresh, shiny, and stylish.

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According to a recent Statista survey, hair coloring will be a popular trend in 2025, with over 60% of adults experimenting with shades ranging from bold reds to subtle blondes. However, colored hair demands specialized care to maintain its vibrancy and health.

Why Colored Hair Needs Special Shampoos

Dyeing lifts the hair cuticle, depositing color into the cortex, which makes strands more porous and prone to fading. Harsh sulfates in regular shampoos accelerate this process, while UV rays, heat styling, and environmental stressors further dull your hue. Shampoos for colored hair are formulated to:

Cleanse Gently: Remove dirt without stripping the dye.
Protect Color: Seal pigments with pH-balanced formulas.
Nourish: Restore moisture and shine with natural ingredients.

Top 13 Best Shampoos for Colored Hair

Here’s our expertly curated list of the best shampoos for colored hair, blending organic and professional-grade options based on efficacy, user reviews, and ingredient quality.

Shampoo	Key Ingredients	Best For	Sulfate-Free	Price (USD)
Paul Mitchell Color Protect	Botanicals, Sunflower Extract	All Hair Types	Yes	$15 – $20
L’Oréal Vitamino Color	Resveratrol, Polyphenols	Thick, Curly Hair	Yes	$25 – $30
Wella Invigo Color Brilliance	Fermented Minerals (Zinc, Copper)	Dry, Damaged Hair	Yes	$18 – $25
Paul Mitchell Tea Tree Special	Tea Tree Oil, Natural Extracts	Scalp Health	Yes	$16 – $22
Redken Color Extend Magnetics	RCT Protein Complex	Long-Lasting Color	Yes	$20 – $28
Schwarzkopf BC Color Freeze	pH 4.5 Technology	Fine, Fragile Hair	Yes	$15 – $20
Aussie Color Mate	Australian Wild Peach Extract	Budget-Friendly	Yes	$5 – $10
L’Oréal Serioxyl	Glucoboost, Salicylic Acid	Thinning, Colored Hair	Yes	$30 – $35
Maria NILA Organic	Sunflower Extract, Provitamin B5	Vegan, Eco-Conscious	Yes	$25 – $32
Wella SP Color Save	Microlight 3D Complex	Keratin Protection	Yes	$20 – $26
Pantene Pro-V Color	Pro-V Nutrients	Everyday Use	No	$6 – $12
Wella SP Code Energy	Coffee Extract, Histidine	Scalp Vitality	Yes	$22 – $28
Dual Senses Organic	Luminescent Technology	Shine Enhancement	Yes	$18 – $24

How to Choose the Best Shampoo for Colored Hair

Selecting the right shampoo depends on your hair type, color, and lifestyle. Here’s what to consider:

Sulfate-Free: Avoid sulfates (SLS, SLES) to prevent fading and dryness.
UV Protection: Look for ingredients like sunflower extract or UV filters to combat sun damage.
pH Balance: Opt for a pH of 4.5–5.5 to lock in pigments.
Moisture: Dry or curly hair benefits from hydrating oils (e.g., argan, avocado).
Hair Color Type: Reds fade the fastest and need extra pigment protection; blondes may require purple shampoos to neutralize brassiness.

Specialized Formulas for Colored Hair

Color-Specific Shampoos: Enhance vibrancy (e.g., Wella SP Color Save for brunettes).
Volumizing Options: Add lift to fine hair with shampoos like Dual Senses Organic, which uses a unique blend of organic ingredients to provide volume and shine.
Purple Shampoos: Counter yellow tones in blonde or silver hair with shampoos like L’Oréal Expert Blondifier (not listed but popular in 2025). Use it weekly to avoid over-toning, which can result in a purple hue if used too frequently.

Tips to Make Your Hair Color Last Longer

Wash Less: Limit washing to 2-3 times weekly to reduce color loss.
Cool Water: Rinse with lukewarm or cold water to seal the cuticle.
Heat Protection: Use low settings on styling tools and apply a heat protectant.
Avoid Chlorine: Wear a swim cap or rinse hair before swimming.
Test First: Patch-test new shampoos on your arm to avoid reactions.

Also Read: Dealing With Thinning Hair? Here’s How to Get Your Confidence Back